Work

Case Studies

Commonwealth Fusion Systems
Corporate HQ Experience “The Ring”
Engage with The Ring, a light- and material-based artwork that expresses the concept of “limitless” energy. The artwork leverages design details that make the big ideas of fusion energy tangible and support the organization’s vision for global energy equity.
Barclays
Corporate HQ Digital Facade
Express the Barclays brand essence in a way that is both authentic and arresting in the midst of the visual complexity of Times Square. These expressions artistically combine form, color, and motion to subtly convey these foundational aspects of the Barclays brand.
Stellix
Flagship Experience Center
Reposition Stellix’s brand from vendor to visionary partner through a suite of strategically orchestrated physical environments, journeys, digital dashboards and information. We developed a design system which supports the customer experience by guiding the journey from scientific possibility to patient impact.

All Work

Client Project name
Stellix Flagship Experience Center
Barclays Corporate HQ Digital Facade
Commonwealth Fusion Systems Corporate HQ Experience “The Ring”
HUSH Venice Biennale Sustainability Exhibition “Material Stories”
Okta Flagship Experience Center
Uber Brand Data Visualizations
Barclays Corporate HQ Experience “The Window”
Uber Corporate HQ Experience “The Stream”
HBO Max Flagship Retail & Digital Experience “The Orbit”
Fenton Whelan Residential Sales Gallery for Park Modern
Vornado Realty Trust Commercial Sales Gallery for The Penn District
Vornado Realty Trust Digital Experience Master Plan for Penn 1
Instagram Corporate HQ Experience “Light Forest”
Meta Global Experience Centers
adidas Corporate HQ Experience
Capital One Corporate HQ Generative Artworks
Chobani Pop Up Experience “The Giving Tree”
United Therapeutics Corporate HQ Experience
HUSH Musical Light Sculpture “Lenses”
Google Experience Center “Deep City”
KCG Corporate HQ Experience
Related Companies Residential Sales Gallery for Zaha Hadid
HUSH Data Sculpture “Made By Numbers”
Under Armour Retail Experience in Shanghai
Nike Pop Up Experience “Camp Victory”
Exterior view of space with black and white digital content visible in between pillars

Unrealized Project

Recasting NYC’s Busiest District for Vornado

Client

Vornado Realty Trust

Challenge

Vornado Realty Group is the primary developer working to redevelop Manhattan’s Penn District through a series of complex, new building projects that merge transportation, workplace, retail, and entertainment. Until recently, the neighborhood has struggled to make substantive changes to return it to the glory of the early 20th century, when the original station anchored the district.

Opportunity

Via a methodical strategic process, reposition the district to reclaim its potential prowess in the minds of tenants, investors and public/private partners to incentivize enduring financial commitment. Then, design a commercial real estate sales gallery that manifests the district’s value proposition using engaging sensorial experiences that tap into both the heritage and the future and provide a renewed sense of place in parallel to multi-phase construction.
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