Work

Case Studies

Commonwealth Fusion Systems
Corporate HQ Experience “The Ring”
Engage with The Ring, a light- and material-based artwork that expresses the concept of “limitless” energy. The artwork leverages design details that make the big ideas of fusion energy tangible and support the organization’s vision for global energy equity.
Barclays
Corporate HQ Digital Facade
Express the Barclays brand essence in a way that is both authentic and arresting in the midst of the visual complexity of Times Square. These expressions artistically combine form, color, and motion to subtly convey these foundational aspects of the Barclays brand.
Stellix
Flagship Experience Center
Reposition Stellix’s brand from vendor to visionary partner through a suite of strategically orchestrated physical environments, journeys, digital dashboards and information. We developed a design system which supports the customer experience by guiding the journey from scientific possibility to patient impact.

All Work

Client Project name
Stellix Flagship Experience Center
Barclays Corporate HQ Digital Facade
Commonwealth Fusion Systems Corporate HQ Experience “The Ring”
HUSH Venice Biennale Sustainability Exhibition “Material Stories”
Okta Flagship Experience Center
Uber Brand Data Visualizations
Barclays Corporate HQ Experience “The Window”
Uber Corporate HQ Experience “The Stream”
HBO Max Flagship Retail & Digital Experience “The Orbit”
Fenton Whelan Residential Sales Gallery for Park Modern
Vornado Realty Trust Commercial Sales Gallery for The Penn District
Vornado Realty Trust Digital Experience Master Plan for Penn 1
Instagram Corporate HQ Experience “Light Forest”
Meta Global Experience Centers
adidas Corporate HQ Experience
Capital One Corporate HQ Generative Artworks
Chobani Pop Up Experience “The Giving Tree”
United Therapeutics Corporate HQ Experience
HUSH Musical Light Sculpture “Lenses”
Google Experience Center “Deep City”
KCG Corporate HQ Experience
Related Companies Residential Sales Gallery for Zaha Hadid
HUSH Data Sculpture “Made By Numbers”
Under Armour Retail Experience in Shanghai
Nike Pop Up Experience “Camp Victory”
People standing in a dark room with Michael Phelps of angled digital surfaces

Client Project

Taking Under Armour into New Territory

Client

Under Armour

Challenge

With a desire to expand its global footprint into Asia in the most impactful way, Under Armour approached us to create a retail concept in Shanghai that invited visitors to experience the biggest, boldest expression of the brand’s ethos–and barely sell a thing.

Opportunity

Explode into the Chinese market with an immersive brand destination that transcends cultural barriers and differences by being rooted in high impact, sensorial effects. Explore unorthodox uses of visual and sonic media, digital technology, and minimalist merchandising to focus on brand storytelling with a universal appeal.
Contact